Latina Golfers Association

Through their participation in the Latina Golfers Association, women are able to break gender and cultural barriers through golf as well as enhance their personal lives. http://latinagolfers.com/

Tagmarshal

Tagmarshal is a golf course intelligence and pace management platform that improves efficiencies and increases revenue through actionable data and intuitive technology. https://tagmarshal.com/

Golf Scope VR putting App

Golf Scope is an iPhone app that uses your phone's camera to understand the topography and speed of a putting green. http://www.golfscope.com/

Tour Edge Golf https://www.touredge.com/

New Balance Golf Shoes

You can watch the video of Colin's conversation with Perry Reynolds from New Balance Golf on our YouTube Channel >>

Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!

As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.

I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.

I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.

Click to join >> https://patreon.com/Modgolf

I look forward to seeing you during an upcoming live show!... Colin

Special Guests: Azucena Maldonado, Founder of The Latina Golfers Association, Bodo Sieber, Co-Founder and CEO of Tagmarshal, Jon Claffey - Vice President of Marketing for Tour Edge Golf, and Ryan Engle, Founder and CEO of GOLF+.

The number of entrepreneurial insights Mike crammed into this episode is truly phenomenal. Here's our Top 10 list of what we're calling "Mike's Nuggets of Wisdom":

• “There’s a difference between building software and building software products. Software products rely on customer self-sufficiency if they want to scale and make money”.
• “What I love about the cloud is the elasticity, the scalability".
• “You have to listen very carefully to your customer because they usually have excellent ideas”.
• “When you look in the code and there is ‘if the customer equals ‘x’ do this, that is the death of you. You end up with this mish mash of spaghetti code”.
• “Great leaders always simplify” (actually a General Colin Powell quote!)
• “We are constantly working on the user experience by reducing complexity”.
• “Elegance is a simple solution to a complex problem. Not a complex solution to a complex problem.”
• “You will never be as smart as all your customers put together”.
• “We’re totally virtual, we live on Zoom and Skype for collaboration and sit on top of all these other software products. If we had to do this all this stuff alone it wouldn’t be very productive. Today you don’t have to do any of that. You can focus 100% of your energy on the business problem you are trying to solve.”
• “Someone will always come up your tailpipe” referencing Clayton Christiansen’s The Innovators Dilemma of how competitors solve a simpler problem for a smaller market that you’re not interested in.

Michael referenced The Trough of Disillusionment" as one of five stages on Gartner Group's "Hype Cycle", which is a graphical representation of the stages a technology goes through from conception to maturity and widespread adoption. You can find out more about the technology Hype Cycle here.

To learn more about Golf Genius, check our their website and YouTube Channel.

Special Guest: Mike Zisman - CEO, Golf Genius Software.

A primary purpose of the NGCOA is to support a more competitive and balanced marketplace in public golf that is both supportive of the golf course owner, operator, PGA professional and the golf consumer. They accomplish this by promoting adoption of online tee time guidelines and best practices among technology companies, online agents, marketers, golf course operators, general consumers, and the media.

Want to learn more about Jared and The NGCOA? Check out their website.

Special Guest: Jared Williams - Managing Director of the Golf USA Tee Time Coalition.

Are you a golf course owner or operator struggling with the complexities of running tournaments? Do you want to spend less more running them while increasing revenue and profit margins? Check out our friends at Golf Genius to learn how they can help make the magic happen. >> https://www.golfgenius.com/

Overview
A coalition of the game’s leading associations and industry partners hosted its 11th annual National Golf Day on April 24-25, 2018 on Capitol Hill in Washington, D.C.

National Golf Day celebrates the game’s nearly $84.1 billion economy, nearly $4 billion annual charitable impact and many environmental and fitness benefits. More than 300 industry leaders met with Members of Congress, the Executive Branch and federal agencies across 230 meetings on April 25 to discuss golf’s 15,000-plus diverse businesses, two million jobs impacted, tax revenue creation and tourism value.

"With one in 75 U.S. jobs impacted by golf, the industry plays a significant role in stimulating our economy nationwide,” says Steve Mona, CEO of World Golf Foundation, administrator of WE ARE GOLF. “Last year, a record 2.5 million people tried golf for the first time, further cementing why it is vital to share golf’s interests with our country’s lawmakers, showcasing the game’s many economic, charitable and fitness benefits.”

2018 Recap
Golf industry leaders arrived Monday, April 23 to participate in the second annual Community Service Project on the National Mall the morning of Tuesday, April 24. The project featured 175 participants across 18 projects focused on beautification, preservation and helping the National Park Service with turf deferred maintenance.

Following the Community Service Project driven by the Golf Course Superintendents Association of America, WE ARE GOLF Board Members, media and other special guests headed to the National Press Club for a special release of the U.S. Golf Economy report, which reported a total economic impact of $84.1 billion for the industry and a 22% increase since the previous report five years ago.

(L to R: Jay Karen, CEO of the National Golf Course Owners Association and WE ARE GOLF Chairman; Steve Mona, CEO of World Golf Foundation)

On Wednesday, April 25, golf industry leaders participated in a record-high 230 meetings with Members of Congress representing 40 states to discuss the game's economic, social and environmental contributions to society.

Conversations with Senate, House of Representatives, Executive Branch and federal agencies’ directors coincided with Tuesday’s release of the new U.S. Golf Economy Report. It shows $84.1 billion in activity was directly driven by golf in 2016, a 22% rise from $68.8 billion in the 2011 report. The industry supported $191.9 billion in total annual activity, including 1.89 million jobs and $58.7 billion in wages and benefits. Demonstrating golfers’ and businesses’ commitments to charity, $3.94 billion was raised in 2016 through tournaments and other golf activities.

Golf social media influencer and WE ARE GOLF ambassador Paige Spiranac being interviewed during National Golf Day

Special Guests: Clint Sanchez - Executive Director, The First Tee of Greater Washington, DC, Delphine Tseng - Founder and President, Landseer Communications & Consulting, Elisa Gaudet - Founder of Women's Golf Day, Jennifer Poth - Founder and CEO, Operation Support Military Golf, Lewis Myers - Commissioner of The Congressional Golf Association, Michael Breed - Host of "A New Breed of Golf" on SiriusXM PGA Tour Radio, Rich Katz - Katz Strategy, Steve Jubb, PGA - CEO/Executive Director of The National Alliance for Accessible Golf, and Steve Mona - CEO of The World Golf Foundation.

Sponsored By:

• GOLFTEC Season 4 Title Sponsor: GOLFTEC, our Season 4 Title Sponsor has generously offered our ModGolf Podcast listeners a $50 credit!

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After testing the deWiz biofeedback swing analysis product we were so impressed with the results that we invited them to offer you an exclusive 10% OFF your purchase using promo code MODGOLF! CLICK TO SAVE on deWiz to see (and feel) lasting results in your swing tempo, length and path improvement.

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On this episode of The ModGolf Podcast, Dr. Cooper speaks with host Colin Weston about:

• How Golf 20/20 and The World Golf Foundation is working to build diversity and inclusion in the golf. Watch Dr. Cooper's Golf Channel interview to learn more: http://www.golfchannel.com/video/golf-2020-task-force-aims-diversity-throughout-golf-industry/

• His involvement as a Board Member with The National Black Golf Hall of Fame. Learn more about the NBGHF at http://www.nationalblackgolfhalloffame.com/

• Celebrating Black History Month by honoring the contributions of Charlie Sifford, Renee Powell, Calvin Peete and Lee Elder. This African American Golfer’s Digest article covers all four of them nicely: http://www.africanamericangolfersdigest.com/honoring-golfs-legends-during-black-history-month/ and Golf Digest wrote a strong piece on Charlie Sifford and his courageous golf journey: https://www.golfdigest.com/story/charlie-sifford-mcdaniel

• The power of partnering with existing African American Golf Community Builders to fast track the diversity mandate. The African American Golfer’s Digest http://www.africanamericangolfersdigest.com/ is a helping bring all these groups and initiatives together.

• Dr. Cooper's work as Tournament Director of The Advocates Pro Tour, which provides the platform for young African American men to play professional golf on a mini tour and connect with the inner city communities where they play. Learn more about the Advocates Pro Tour at: http://www.protour.advocatesgolf.org/

Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!

As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.

I recently launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! By joining you will get access to exclusive live weekly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.

I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.

Click to join >> https://patreon.com/Modgolf

I look forward to seeing you during an upcoming live show!... Colin

Special Guest: Dr. Michael Cooper - Chairman of the GOLF 20/20 Diversity Task Force.

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If you love golf, we have exclusive deals on golf gear and services that we use and support! We launched The ModGolf Pro Shop to offer you - our ModGolfers - 10-20% OFF exclusive discounts using promo code MODGOLF. We have curated a diverse selection of awesome brands like KINONA, deWiz Golf, ODIN Golf, Back2Basics Golf, Deuce and Project72Golf to help you play better and look great while doing it. CLICK TO SHOP AND SAVE.

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The mission of these programs is to encourage and promote individuals to learn the benefits of golf, provide organized golf clinics, participate in recreational golf activities, fitness workshops and mentoring opportunities.

The mentoring program, Girls on the Green Tee (GOTG-T), is designed for girls ages 10 -17, answering the ever present need for strong, accomplished, and resilient female role-models. WOCG & GOTG -T seeks to create a spark of interest and inspiration in the game of golf. This inspiration is then turned into action by connecting the women and girls to our golf community through golf instruction, activities and events.

The Women of Color Golf (WOCG) and Girls on the Green Tee (GOTG-T) programs have grown into a national recognized, community-based program, with recent recognition by former President Barack Obama, as a U.S. White House Champion of Change for After School Extra Curricula Enrichment for Marginalized Girls.

WOCG has been featured in Forbes, Ebony, Black Enterprise, Golf for Her, Professional Golf Association (PGA) magazine, the African American Golfer’s Digest and several local Tampa Bay TV and radio broadcasts.

To learn more about Women Of Color Golf, go to their website http://womenofcolorgolf.org/ and social media feeds:

Twitter: @Womenofcolorglf
Facebook: @womenofcolorgolf
Instagram: womenofcolorgolf
YouTube: Making a Difference: Women of Color Golf

Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!

As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.

I recently launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! By joining you will get access to exclusive live weekly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.

I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.

Click to join >> https://patreon.com/Modgolf

I look forward to seeing you during an upcoming live show!... Colin

Special Guest: Clemmie Perry - Founder & Director, Women of Color Golf & Girls On the Green Tee.

The mission of the World Golf Foundation is to unite the golf industry in support of initiatives that enhance the growth of and provide access to the game of golf worldwide, while preserving golf's traditional values and passing them on to others.

In support of that mission, World Golf Foundation focuses on a variety of initiatives to grow and celebrate the game of golf around the world. Through The First Tee, the WGF focuses on positively impacting the lives of young people. Under the banner of the World Golf Hall of Fame, it recognizes and celebrates golf's greatest players and contributors and serves as an inspiration to golfers and fans worldwide. The World Golf Foundation's GOLF 20/20 initiative pursues programs to ensure golf's continued growth and vitality. All World Golf Foundation initiatives work together to support the growth of the game among youth, women and minorities, while also fostering diversity within the golf industry.



The World Golf Foundation also supports the golf industry in a variety of other roles, including acting as a centralized vehicle for communicating the industry's initiatives to the media, providing a forum for golf's organizations to collaborate on initiatives of mutual importance and commissioning and disseminating to golf's stakeholders research on key aspects of the game.

http://www.worldgolffoundation.org/

Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear!

As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building.

I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests.

I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf.

Click to join >> https://patreon.com/Modgolf

I look forward to seeing you during an upcoming live show!... Colin

Related Links:

WE ARE GOLF http://wearegolf.org/
@wearegolf is a coalition of golf's leading organizations working together to communicate the
game's economic, charitable, environmental and fitness benefits to Congressional leaders.

National Golf Day #NGD17 https://www.youtube.com/user/wearegolf

GOLF 20/20 http://www.golf2020.com/
GOLF 20/20's mission is to unite and activate the golf industry around key strategic initiatives that increase participation and retention of participants, inspire involvement and interest in the game, and promote sustainable best practices for golf facilities.

GOLF 20/20 Summary...
https://dl.dropboxusercontent.com/u/125064834/Website%20Changes%202016/GOLF%202020%20Summary%202016.pdf

The First Tee https://thefirsttee.org/
Their mission is to impact the lives of young people by providing educational programs that build character, instill life-enhancing values and promote healthy choices through the game of golf. Through after-school and in-school programs, they help shape the lives of young people from all walks of life by reinforcing values like integrity, respect and perseverance through the game of golf.

Golf For Her http://www.golfforher.com/
The ultimate resource for women and girls who play or aspire to play golf.

On Social Media:
Twitter and Instagram: @wearegolf and @womensgolfday
Facebook: https://www.facebook.com/wearegolf/

HISTORY OF THE WORLD GOLF FOUNDATION

In the late 1980s, PGA TOUR Commissioner Deane Beman began to consider the benefits of having a PGA TOUR Hall of Fame near the TOUR's headquarters in northeast Florida and adjacent to the heavily-trafficked I-95 corridor.

A few years later, after land for the project had been secured, Beman called LPGA Commissioner Charlie Mechem and invited the LPGA to join with the TOUR in the project; the LPGA had had a Hall of Fame for years on paper, but never a place they could appropriately honor their great players.

Once the LPGA agreed to participate, the TOUR reached out to other major golf organizations; the USGA and the R&A agreed to contribute to the project, and the PGA of America subsequently decided to close the former World Golf Hall of Fame in Pinehurst and consolidate it with the new project. The new World Golf Hall of Fame, at the World Golf Village in St. Augustine, was born.

When it became obvious that this was no longer a PGA TOUR project but rather something beneficial for the entire world of golf, Beman and his associates at the TOUR determined that a new management organization was required, an ecumenical entity that would have no other agenda than the promotion and honoring of the game's most significant contributors. In 1994 the World Golf Foundation was formed, with an independent Board of Directors. New PGA TOUR Commissioner Tim Finchem was named Chairman, and the other major golf associations had representation on the Board as well.

It was always assumed that a significant charitable outreach program would emerge from the Hall of Fame and the World Golf Foundation. It was Finchem's vision to find a way to bring the game of golf to youngsters who would never otherwise have the chance to experience the benefits and assimilate the values inherent in the game. Through his leadership, and the powerful support of Honorary Chairman President George H.W. Bush, The First Tee was announced in 1997. Today it stands as the most successful youth outreach program in the history of golf.

The third initiative of the World Golf Foundation was launched in 2000. The golf industry was not growing as it had in the 1990s even though interest in the game had never been greater. Industry leaders approached Finchem about having the World Golf Foundation oversee an initiative to focus on the future vitality of the game. GOLF 20/20 was created for that purpose, and the first annual 20/20 conference was held in November of 2000, in conjunction with the annual Hall of Fame Induction.

Special Guest: Steve Mona - CEO of The World Golf Foundation.