Guillaume Béland - Président & General Manager at MSOP / Lune Rouge
Guillaume has worked in the sports and entertainment industry for over 20 years, where he now leads Lune Rouge and the Major Series of Putting as President and General Manager. When Guillaume is not working on the creation of innovative sport properties, he is either watching or participating in sport. An accomplished marathon runner and golfer, (although not at the same time....yet) Guillaume loves the connection sport provides with both his friends and family.
Guillaume Béland - Président & General Manager at MSOP / Lune Rouge has been a guest on 3 episodes.
"Levelling The Playing Field" - Part 2 of The Major Series of Putting Championships (025)
December 31st, 2017 | Season 2 | 26 mins 41 secs
#growgolf, blue ocean strategy, burke putters, crossing the chasm, entrepreneurship, future of golf, golf, golf disruption, golf innovation, guillaume beland, indoor golf, las vegas, major series of putting, modgolf, modgolf podcast, modgolfpodcast, msop, populous, startup
In Part 2 of our MSOP Championship coverage, host Colin Weston speaks with the creators, players and sponsor partners of this uniquely innovative golf competition format. We also explore the emergence of "Skills Based Gaming" and the MSOP stadium design response that includes engaging putting games where the public can bet on themselves.
#PuttForDough - Part 1 of The Major Series of Putting Las Vegas Championships (024)
December 12th, 2017 | Season 2 | 42 mins 41 secs
#growgolf, @officialmsop, brad faxon, burke putters, business leadership, crossing the chasm, entrepreneurship, fox sports 1, future of golf, golf, golf disruption, golf innovation, major series of putting, modgolf, modgolfpodcast, msop, populous, skills based gaming, southwest greens, startup
Host Colin Weston travels to Las Vegas for four days to cover the inaugural 2017 MSOP Las Vegas Championships. In Part 1 of our two part series, Colin speaks with the creators, players and fans to gather their insights and perspective on this uniquely innovative sport competition experience.
A 'Blue Ocean Strategy' For Golf - Guillaume Béland / The Major Series of Putting (006)
June 13th, 2017 | Season 1 | 31 mins 14 secs
#growgolf, cirque du soleil, future of golf, golf, golf disruption, golf innovation, guillaume béland, guy laliberté, jack nicklaus, las vegas, lune rouge, major series of putting, modgolf, modgolf podcast, msop, nicklaus design, populous, putting, skills based gaming
This week's guest is Guillaume Béland, President of Lune Rouge and the new golf tournament event series called . In the business world a "Blue Ocean Strategy" occurs when a company succeeds not by battling competitors, but by systematically creating "blue oceans" of uncontested market space that are ripe for growth. The Major Series of Putting (MSOP) is creating just that in the $70 billion per year golf industry by turning putting greens into blue oceans.