Working on behalf of the Golf USA Tee Time Coalition, a partnership between the PGA of America and the National Golf Course Owners Association (NGCOA), Jared ensures golf course owners and operators have access to information and educational resources on matters involving online tee time distribution.
Before joining the Coalition, Williams worked in compliance and legislative affairs for college athletics. He is a former college golfer who has a law degree and experience working in the golf industry. His golf industry experience includes completing a PGA Professional Golf Management (PGM) internship at TPC Sawgrass, working with Tee Sheet Software and Point of Sale Systems in the Golf Shop at TPC Louisiana, working in the legal department of the LPGA, and working for the American Junior Golf Association.
Jared is also an active advisor on WE ARE GOLF's Millennial Task Force.
Episode | November 16th, 2018 | Season 5 | 41 mins 1 sec
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This week Colin speaks with Jared Williams, Managing Director of the Golf USA Tee Time Coalition and advisor for WE ARE GOLF’s Millennial Task Force. We explore the history of online tee time booking and how the early negative impact on golf course revenues led to Jared's role overseeing "The Consumer Reports for Course Owners" to ensure a fair marketplace. We also dig deep into how golf is looking outside the game to create experiences that resonate with a younger, more diverse audience.