The ModGolf Podcast
Host Colin Weston explores the future of golf through conversations with the entrepreneurs, visionaries and influencers who are shaking up the sport.
Displaying 1 item of The ModGolf Podcast with the tag "charlie hoffman".
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Harnessing The Power Of Music To Reach A New Golf Audience - Kelley James (008)
June 27th, 2017 | Season 1 | 34 mins 50 secs
Charlie Hoffman, Golf Digest, GolfStream, Kelley James, KellyJamesMusic, ModGolf, ModGolfPodcast, Oakley #GrowGolf, Phoenix Open, PlayGolfStream, Red Bull, Rickie Fowler, Ryan Sheckler, golf, golf disruption, golf innovation
On this episode of the ModGolf Podcast, we speak with musician, singer and songwriter Kelley James. Kelley shares how his Californian surf-inspired freestyle music has entertained audiences at PGA Tour events like the WM Phoenix Open. We learn how expanding the on-site fan and player tournament experience is a critical component needed to attract younger, new audiences to golf.