Guillermo Heredia, Managing Director Global Brands, Metaverse & Blockchain at HYPE Sports Innovation

Special guest

Guillermo Heredia recently joined HYPE Sports Innovation as the Managing Director of Global Brands, The Metaverse and Blockchain. Previously he was in charge of the International Development of LaLiga for the Middle East, North Africa, Russia and India.

With a Master Degree in Strategic Market Creation at Copenhagen Business School, he also has experience in the e-health industry as well as entrepreneurial projects in multiple sectors.

Guillermo Heredia, Managing Director Global Brands, Metaverse & Blockchain at HYPE Sports Innovation has been a guest on 3 episodes.