Looking Outside The Golf Box To Build A Premium Golf Brand - Lisa O'Hurley, CEO and Founder of LOHLA SPORT
September 12th, 2021 | Season 10 | 34 mins 5 secs
future of golf, golf, golf business, golf channel, golf fashion, innovation, lisa o'hurley, lohla sport, modgolf, modgolfpodcast, womens golf, womens golf apparel
How does the Indianapolis 500, European styling and a Seinfeld catch phrase help differentiate and define a new premium women's golf apparel brand? Lisa O'Hurley, CEO and Founder of LOHLA SPORT joins us to share the value that partnerships and timing play in launching a successful entrepreneurial endeavour.