The ModGolf Podcast

Get Out Of Your Comfort Zone To Create Amazing Experiences - Ron Powers / Topgolf

May 8th, 2017

Topgolf has created the "convenient and fun delivery system for golf" that eliminates all the barriers to entry the game has suffered from for decades. No complaints of "too slow, too expensive, too hard to learn" at a Topgolf venue. Topgolf has created an entertainment experience that combines hospitality, music, food and drinks with their unique target-based gameplay format that appeals to both the beginner and veteran golfers of all ages.

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I look forward to seeing you during an upcoming live show!... Colin

Topgolf currently has 90+ venue locations in the US that generated over 20 million guest visits in 2023, with ambitious plans to expand to another 50 venues globally over the next three years. Topgolf has created the secret sauce that connects a younger audience to golf, but they're definitely not growing complacent over that success. Ron discusses how their cultural values, entrepreneurial spirit and passion to innovate pushes them to evolve and expand.

Ron Powers

In this episode we discuss Topgolf's newest innovations and initiatives:

• Their stadium-based mobile experience called Topgolf Crush
The Topgolf Tour, their two player team competition format that anyone can sign up for
• Topgolf International expansion plans, starting with Australia and Mexico
• how the acquisition of both Protracer and WGT Media help transform an entertainment company into a technology and media juggernaut
• Hotel-based Topgolf simulator experience called Topgolf Swing Suite
• Their charity endeavors and culture of "giving back" to benefit the communities which they operate in

We'd love to hear your feedback to enable us to constantly improve the quality of The ModGolf Podcast. Contact me @ColinWeston01 and @ModGolfPodcast or ModGolfPodcast on FaceBook to keep the conversation going.

Thanks for listening!...Colin