The ModGolf Podcast
Host Colin Weston explores the future of golf through conversations with the entrepreneurs, visionaries and influencers who are shaking up the sport.
Displaying 2 items of The ModGolf Podcast with the tag "shots in the night".
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Creating New Golf Markets That Make The Competition Irrelevant - Renée Mauborgne / Blue Ocean Strategy
April 18th, 2019 | Season 6 | 53 mins 50 secs
Blue Ocean Strategy, Golf Channel, ModGolf, ModGolfPodcast, Topgolf, USGA, We Are Golf, blue ocean shift, entrepreneurship, future of golf, innovation, nextlinks, pga, renee mauborgne, shots in the night, startup, troon golf
“I think those pain points in all areas of golf are tremendous opportunities to rethink the industry in many exciting ways". How do you innovate within the hyper-competitive golf industry in a non-disruptive way? Professor Renée Mauborgne, co-author of the best-selling business books Blue Ocean Strategy and Blue Ocean Shift provides a masterclass on how golf industry businesses and organizations can capture new demand, find new customers and make the competition irrelevant.
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Shots In The Night at Indian Wells Golf Resort - Steve Rosen / Troon Golf (054)
December 19th, 2018 | Season 5 | 40 mins 56 secs
#growgolf, Golf Channel, ModGolf, ModGolfPodcast, USGA, We Are Golf, colin weston, dave shultz, entrepreneurship, future of golf, indian wells golf resort, innovation, nextlinks, pga, shots in the night, startup, steve rosen, troon
How do you introduce an ocean of "non-golfers" to a sport with a reputation of being elitist and intimidating? Indian Wells Golf Resort General Manager Steve Rosen stepped outside the golf industry box and took an entrepreneurial approach to solving the problem. Listen in as Steve describes how they transformed the under-utilized elements of their golf resort to create an immersive, multi-sensory experience called Shots In The Night.