Want to learn more about Southworth Development and the communities they create? Visit their website to see the portfolio of properties.

You can learn more about Tommy on his bio page.

Show Notes and Tommy Quotes
"We're familiar with the business, I grew up in it. We waited tables here and cut the greens here growing up, but to be able to go spend our time in consulting and finance and come back and look at this portfolio and try to think about where we want to move it to, that's been the challenge and the opportunity. That's what I live and breathe right now. Experiencing a magical memory, something very social, something new. The direction we're trying to steer the ship in is creating great memories and new experiences."

Special Guest: Tommy Southworth - President and COO of Southworth Development.

Isabelle (Is) Shee is the girl next door known for her unique fashion and mission to spread positivity through the game of golf.
Isabelle showcases her love for travel, luxury brands and premium golf courses to her millennial audience.

“I think something that every entrepreneur can relate to is there’s always more to do. It never ends as it’s a constant cycle where we are always working. It’s the only profession where you go into the shower and think about how to improve something. Your business is the first thing you think about when you wake up and the last thing before you go to sleep."... Is Shee

Check out our extended conversation with Kat and Is on our Youtube Channel!

Since launching her sock brand, IS, she has increased brand loyalty with an added mission- to reduce her carbon footprint while maximizing performance. She's taken two recycled materials (plastic & coffee) and made them into the most premium sock ever made. Use the Promo Code MODGOLF15 for 15% off your purchase of comfy, fashionable, environmentally friendly men's and women's Is Golf socks!

Together they created the popular Shee Golfs YouTube channel, where they provide helpful golf tips and create fun, engaging content with their female golf friends.

Special Guest: Is Shee - Golf Entrepreneur and YouTube/Instagram Influencer.

On this episode our host Colin Weston chats with Nick Bednar, VP of Operations with Indigo Golf Partners who shares his industry insights in a COVID-19 "New Normal" world.

In his current position Nick oversees the management and operations of Billy Casper Golf’s portfolio in Ohio, Michigan, Indiana, Kentucky and West Virginia and he also passionately works with The Billy Casper Golf Futures Program.

The BCG Futures Program is centered around bringing access to golf for kids around the country. The program is aligned with the PGA Jr. League. To learn more about one of the many Futures Programs being introduced across BCG’s 151 courses, click to watch this short explainer video.

Special Guest: Nick Bednar - VP of Operations at Billy Casper Golf.

If you didn’t get the chance to listen to all of our ten Season 6 episodes, this bonus show gives you a recap of the great conversations I had over the past three months with some of the golf industry's top influencers, innovators and entrepreneurs. Hopefullly this will inspire you to listen to a couple of the episodes listed below.

We're excited to announce our partnership with Golf Genius Software and look forward to telling you more about the elegant solutions they've created to simplify running golf tournaments. Go to https://www.golfgenius.com/ to learn more!

Our Season 6 guests were:

Episode 1
Professor Renée Mauborgne - Blue Ocean Strategy Co-author
Creating New Golf Markets That Make The Competition Irrelevant

Episode 2
Kevin Thistle - CEO of The PGA of Canada
Building Links That Welcome Newcomers To The Game

Episode 3
Tanelle Bolt - Founder, RAD Society / Adaptive Para-golfer
Finding a New Life and Purpose Through Golf

Episode 4
Dr. Roger Hawkes - Executive Director, The Golf and Health Project
Revealing The Health and Wellbeing Benefits of Golf

Episode 5
Gina Rizzi - Principal, Radius Sports Group
Connecting Sustainability, Corporate Social Responsibility and Sport

Episode 6
Larry Gilhuly - USGA Agronomist with the TEE IT FORWARD program
TEE IT FORWARD To Increase Enjoyment and Participation in Golf

Episode 7
Rich Katz - Founder and Principal, buffalo.agency
Making a Positive Statement About "The State of Golf"

Episode 8
Adam Heieck - CEO of Youth On Course
Growing The Game By Providing Youth Access To Affordable Golf

Episode 9
Azucena Maldonado - Founder of Latina Golfers Association
Transforming Latina Women's Lives Through Golf

Episode 10
Dale Merritt - CEO of Golfpay
Creating Frictionless Customer Experiences For Recreational Golfers

Special Guests: Adam Heieck - CEO of Youth On Course, Azucena Maldonado, Founder of The Latina Golfers Association, Dale Merritt - CEO of Golfpay, Dr. Roger Hawkes, Executive Director for The Golf & Health Project, Gina Rizzi - President of ARCUS Marketing Group and Principal of Radius Sports Group, Kevin Thistle - CEO, The PGA of Canada, Larry Gilhuly - USGA Agronomist and TEE IT FORWARD program advocate., Renée Mauborgne - Co-author of Blue Ocean Strategy and Blue Ocean Shift, Rich Katz - Katz Strategy, and Tanelle Bolt - Founder of The RAD Society and Adaptive Para-Golfer.

buffalo.agency Founder and Principal Rich Katz is our guest on this episode of The ModGolf Podcast, where he shares insights and stories from his nearly 30 years in the golf industry. Rich's engaging conversation with host Colin Weston started with discussing the history of buffalo.agency and covered a wide range of golf innovation topics including:

• the sustainability of golf participation
• the positive effects of the $84 billion/year golf industry has on the environment, the enconomy and society
• growth areas in the game and industry
• The Tiger Effect, both the positives and downsides on growing the game
• the effective use of technology for enhancing both on-course and off-course golf experiences
• the increase in Millennials/women/minorities participation
• diversity and inclusion initiatives such as the WE ARE GOLF #inviterHER program
• golf course closers as a good thing for the health and viability of the sport and the business of golf
• environmental impact / “triple bottom line” sustainability platform - Environmental/Economic/Social
• latent demand in the sport and how to unlock it

Rich talked about the influence of "Generation G", referencing the work done by Dr. Alexis Abramson to highlight the charactistics of this North American market segment who is between age 45 and 65.
Go to https://www.alexisabramson.com/ to learn more.

Are you a golf course owner or operator struggling with the complexities of running tournaments? Do you want to spend less more running them while increasing revenue and profit margins? Check out our friends at Golf Genius to learn how they can help make the magic happen. >> https://www.golfgenius.com/

Special Guest: Rich Katz - Katz Strategy.